By Ayesha Khan 
Glasgow, August 9: For three weeks now, Glasgow hasn’t quite been itself. On some mornings, the streets smell faintly of smoke, the kind left behind by movie pyrotechnics. On others, yellow New York taxi cabs line up in neat rows outside the city chambers. Above them, cranes hoist cameras into positions that tourists can only dream of reaching. This is Marvel Studios’ Spider-Man: Brand New Day, and the production has made Scotland’s largest city its home until at least August 26.
It’s not a quiet shoot. Sirens wail on cue. Extras dash through clouds of fake dust. The familiar brick façades of George Square wear new identities now plastered with American street signs and skyscraper cut-outs. Residents have started treating it as free theatre, stopping on their way to work to see which superhero might pass by next.
More Than Just Another Superhero Shoot
The reason for the buzz goes beyond the sight of Tom Holland in costume. This film, the latest in the Marvel Cinematic Universe, comes with a cast list that reads like a cross-section of the franchise’s greatest hits. Zendaya is back, as is Jon Bernthal’s Punisher, Mark Ruffalo’s Hulk, and Michael Mando’s Scorpion. The addition of Sadie Sink her role still under wraps has only deepened speculation.
One on-set detail in particular has driven fans into a frenzy: a hulking military vehicle with a rhino-shaped battering ram attached to its front. Whether it’s a fleeting visual gag or a proper introduction for the Rhino villain, Marvel isn’t saying. But the fact it’s there, in broad daylight, is a rare slip in an otherwise tightly guarded production.
A Suit That Feels Familiar
Another element grabbing headlines is Holland’s new Spider-Man costume. Gone is some of the metallic sheen of earlier films. In its place: a brighter, bolder red-and-blue, cut in a way that looks almost lifted from early Stan Lee and Steve Ditko panels. It’s the kind of design choice that fans read into perhaps a hint that this story will ground Peter Parker again after the dimension-hopping spectacle of No Way Home.
According to industry insiders, Marvel’s Phase Six aims to combine the personal scale of earlier MCU chapters with the sprawling connections of its larger ensemble films. If that’s true, Brand New Day could be the moment where Spider-Man becomes a central thread tying multiple franchises together.
India’s Growing Place In Marvel’s Story
In India, Spider-Man has quietly become one of the most bankable Hollywood exports. No Way Home was a box office juggernaut here, pulling in over ₹260 crore a figure most Hindi films can only dream of. The success has carried over to streaming platforms, where every Spider-Man title enjoys repeat viewership on Disney+ Hotstar.
For Entertainment News India, this isn’t just another Marvel update. It’s the prelude to a film that will almost certainly dominate multiplex schedules across the country. Studios know it. Merchandisers know it. Even local comic retailers have started increasing stock, anticipating the rush once trailers drop.
Meanwhile, In The Comics…
While the cameras capture Glasgow’s smoke and steel, the comics arm of Marvel is keeping Spider-Man’s ink-and-paper adventures in motion. The Amazing Spider-Man #9, released just days ago, finds Peter Parker licking his wounds after a major defeat a quieter, more reflective storyline that contrasts with the pyrotechnics of the film set.
At the same time, Jonathan Hickman’s Ultimate Spider-Man series is heading toward its December conclusion. Titled Ultimate Endgame, it promises a send-off for this version of the hero that could ripple into the wider multiverse of Marvel storytelling.
A Delay That Stings For Animation Fans
The only bit of unwelcome news in this web of updates is that Spider-Man: Beyond the Spider-Verse the animated finale to the Miles Morales trilogy has been delayed again. The new date, June 25, 2027, is two full years away. For fans who watched Across the Spider-Verse in packed Indian cinemas, this wait will feel long. Sony says it’s about ensuring quality, but the gap risks cooling some of the momentum the trilogy built.
Glasgow’s Summer Guest
For Glasgow itself, the production has been a mix of excitement and logistical headaches. Certain roads have been shut for days. Delivery vans have been rerouted. Tourists find themselves snapping more pictures of fake American police cars than of local landmarks.
Yet the city has embraced its Hollywood guest. Cafés report more walk-ins from curious visitors. Local news outlets have run daily “set diaries.” And while Marvel’s security teams keep a watchful eye, the occasional fan-shot clip Holland jogging past flaming debris, Zendaya smiling between takes inevitably escapes into the online wild.
The Long Game
Marvel has kept the release date for Brand New Day close to the chest, but insiders expect it to arrive before Avengers: Secret Wars. If that timing holds, it will almost certainly carry plot threads into the MCU’s next big crossover.
For now, Glasgow is the stage, and the world is the audience. The explosions may be scripted, the chaos controlled, but the sense of anticipation in Scotland, in India, everywhere is very real.
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- Ayesha Khanhttps://hindustanherald.in/authors/ayesha/
- Ayesha Khanhttps://hindustanherald.in/authors/ayesha/
- Ayesha Khanhttps://hindustanherald.in/authors/ayesha/
- Ayesha Khanhttps://hindustanherald.in/authors/ayesha/
